The bestselling guide to blogging—updated and better than ever! Are you ready to make your mark on the Internet with a personal blog, but aren't quite sure where to start? Blogging For Dummies gives you the lowdown on blogging basics, the anatomy of a good blog, and all the tools you need to get started. more » Plus, you'll find advice on choosing a blog topic, picking a domain name and host, writing your first blog post, planning an editorial calendar, and much more.
Whether you're interested in casual blogging or creating a more professional online presence, Blogging For Dummies covers it all—and makes it easier than ever to put your thoughts and words out to the masses. Updated to include coverage of the latest trends and techniques in the blogosphere—like technology changes in blogging software and social media—it helps you choose a blogging platform, use SEO effectively to drive traffic to your blog, create content that's pinnable and shareable, and integrate your blog with social media through plug ins. Best of all, you'll discover how you can make real money from your passion and become a professional blogger.
* Choose a blogging topic and platform
* Use your blog to build your personal brand
* Monetize your blog through advertising and sponsorships
* Create content that easily integrates with social media
Blogging is a great way to express yourself, build and audience, and test out your ideas, and Blogging For Dummies will help you jump in with both feet! « less
Build your network, find a job, and been seen as a thought leader LinkedIn is your number-one personal branding tool, and this friendly guide shows you how to harness it to build connections and relationships—and stand out in the world's largest professional network. LinkedIn For Dummies walks you step more » by step through creating an eye-catching profile and demonstrates how to successfully expand your reach by connecting with colleagues, customers, and like-minded individuals from around the globe. Plus, you'll discover how to become a thought leader by publishing your cutting-edge research on LinkedIn's native publishing network, Pulse, and interact with your connections through updates.
Connections have never been more vital to a successful career, and this new edition of LinkedIn For Dummies is here to make sure you don't miss out on your next big opportunity! From keeping track of your LinkedIn activities and writing and requesting recommendations to finding a job and using LinkedIn to cultivate sales leads, this friendly guide is the missing piece you've been waiting for to take your career from good to great—all with the click of a few buttons.
* Create a LinkedIn profile that showcases your skills and attracts contacts
* Find and connect with colleagues and industry leaders
* Understand LinkedIn etiquette and best practices
* Use LinkedIn to find a job, develop sales leads, and market your services
Don't be left out—link up with this fully updated introduction to the Internet's hottest professional networking tool. « less
Tips & Tools for Team Collaboration
We're surrounded with a myriad of communication tools: email, Skype, Twitter, Facebook, and Snapchat, to name a few. Slack is a newer communication tool, borrowing IRC concepts and transcending them with an intuitive interface that allows countless customizations and integrations—from other communication more » tools to bots, Kayak, Google, Hacker News, and more. Slack glues together all of your favorite applications, and if there isn't something already available to fit your needs, you can hack your own solution.
This practical book provides you with hacks to use Slack efficiently and adapt it to your company and your community. It discusses Slack integrations, covering both IFTTT and Zapier. Going deeper into Slack customization, the book also shows how you can build your own applications and Slack bots by giving you some examples using different tools and frameworks to hack your custom workflow.
These custom hacks include:
* Videoconferencing in your Slack channel
* Using Natural Language Processing to search flights
* Creating a Hacker News update
* Outputting your team's time zones
* Creating a slackbot to randomly select people for tasks
* Using Heroku to host a poker bot
* Dispatching customer support through Slack
* Organizing tournaments in your team
* Making your bot self aware
* Designing a plugin to create polls
* Creating xkcd-style charts
* Sharing code snippets directly in Slack « less
Create content and build a YouTube channel like a pro
Written by a successful YouTube channel producer, YouTube Channels For Dummies shows you how to create content, establish a channel, build an audience, and successfully monetize video content online. Beginning with the basics, it shows you how more » to establish a channel, join a partner program, and develop a content plan. Next, you'll gain insight into how to create content that builds a channel, enhance the viral nature of a video, encourage subscriptions, and earn repeat views. If that weren't enough, you'll go on even further to learn how to get the word out about your channel and discover ways to enhance your potential profits. That's a lot of info—but it's easily digestible and simple to put into practice when it's provided in the accessible and trusted For Dummies format.
YouTube is the third most-visited website on the Internet, making it prime real estate for anyone seeking customers, celebrity, or education. If you want to harness this irresistible platform and reach a global platform, YouTube Channels For Dummies makes it easy. In no time, you'll have the know-how to create a YouTube channel with regular subscribers who watch, re-watch, and share your videos.
* Includes ten easy tips for growing a raptured YouTube audience
* Details how to enhance the viral nature of a video
* Shows you how to create and maintain a YouTube channel that generates views and revenue
* Written by the producer of a leading YouTube channel « less
More than 112 million people regularly use eBay. To find the best deals and make the best profits, you need the guidance in this book from eBay expert Marsha Collier! With more than half a million copies sold in previous editions, it's packed with solid advice to help you get started, navigate the site, more » make winning bids, and learn to list and sell your own items successfully.
This edition explores eBay in the context of sites like Amazon, Facebook, and Pinterest and adds in-depth information on managing multiple auctions, creating a store, knowing the market, marketing your sales, and more. « less
Facebook has more than a billion users worldwide. Whether you enjoy spending time on Facebook every day, use it to advertise and market your product, or develop Facebook apps, this go-to guide has something you need. Its six minibooks cover creating a personal timeline, connecting with others, connecting more » Facebook to other social media, building a fan page, marketing a business on Facebook, and developing Facebook apps. It's fully updated to cover the latest Facebook changes, including Graph Search, mobile apps, Timeline enhancements, and news feed redesign. « less
The Tailored Design Method
For over two decades, Dillman's classic text on survey design has aided both students and professionals in effectively planning and conducting mail, telephone, and, more recently, Internet surveys. The new edition is thoroughly updated and revised, and covers all aspects of survey research. It features more » expanded coverage of mobile phones, tablets, and the use of do-it-yourself surveys, and Dillman's unique Tailored Design Method is also thoroughly explained. This invaluable resource is crucial for any researcher seeking to increase response rates and obtain high-quality feedback from survey questions. Consistent with current emphasis on the visual and aural, the new edition is complemented by copious examples within the text and accompanying website. « less
Create amazing Prezi presentations through 10 exciting Prezi projects
Prezi is a new and marvelous approach to the visualization of information, with over 30 million users across the globe. It's used all over the world for business presentations, pitches, and TED talks. Prezi is different; it is based on mind mapping, and uses an infinite canvas.
This book will walk more » you through 10 different and exciting projects to help you get the most out of Prezi. This step-by-step tutorial focuses on specific topics that differ in complexity and technologies used. This book covers the way professionals build their prezis, as well as the way they think during the presentation process. You'll learn a lot of practical details and tips for other tools as well. « less
Don't let news about internet risks deter you from taking full advantage of its benefits! The web is such an amazing and useful resource for connecting with friends and family, shopping, banking, catching up on current events, and getting help in a myriad of ways. Let AARP's Protecting Yourself Online more » For Dummies arm you with the information you need to use the internet with confidence. « less
A fully updated new edition of the fun and easy guide to getting up and running on Twitter
With more than half a billion registered users, Twitter continues to grow by leaps and bounds. This handy guide, from one of the first marketers to discover the power of Twitter, covers all the new features. more » It explains all the nuts and bolts, how to make good connections, and why and how Twitter can benefit you and your business.
* Fully updated to cover all the latest features and changes to Twitter
* Written by a Twitter pioneer who was one of the first marketers to fully tap into Twitter's business applications
* Ideal for beginners, whether they want to use Twitter to stay in touch with friends or to market their products and services
* Explains how to incorporate Twitter into other social media and how to use third-party tools to improve and simplify Twitter « less